引用次数
引用: 3,694
H-指数: 15
I10-指数 : 19
出版物: 32
“Vine”: Do You Miss It? Electronic Word of Mouth on The Social Networking Site, Vine
Ismail Erkan
The International Journal of Business and Information 9 ( 4) 461 -473
4
2014
The Influence of Electronic Word of Mouth in Social Media on Consumers’ Purchase Intentions
Ismail Erkan , Chris Evans
Managing Intellectual Capital and Innovation for Sustainable and Inclusive Society: Managing Intellectual Capital and Innovation; Proceedings of the MakeLearn and TIIM Joint International Conference 2015 2007 -2007
2
2015
SWOT analysis applications: An integrative literature review
Ismail Erkan , Mostafa Ali Benzaghta , Mousa Mohamed Mousa , Mushfiqur Rahman
Journal of Global Business Insights 6 ( 1) 55 -73
151
2021
Electronic Word of Mouth on Instagram: Customers’ Engagements with Brands in Different Sectors
Ismail Erkan
The International Journal of Management 2 ( 12) 1435 -1444
18
2015
What Makes People Share?: The Effects of Online Ads on Consumers' Sharing Intentions
Ismail Erkan , Fulya Acikgoz
IGI Global 187 -203
2020
The Impacts of Facebook Ads on Brand Image, Brand Awareness, and Brand Equity
Ismail Erkan , Mehmet Gokerik , Fulya Acikgoz
IGI Global 442 -462
3
2019
Your comments are important to me! The impacts of online customer reviews in shopping websites
Abdulaziz Elwalda , Ismail Erkan
International Journal of Internet Marketing and Advertising 12 ( 1) 1 -18
2
2018
Text me on WhatsApp, let us talk about brands! The power of mobile word of mouth on mobile purchase intention
Sinan Nardali , Mushfiqur Rahman , Seden Doğan , Ismail Erkan
International Journal of Internet Marketing and Advertising 13 ( 3) 218
2019
Insight into consumer experience on UK train transportation services
Emmanuel Mogaji , Ismail Erkan
Travel behaviour and society 14 21 -33
17
2019
Social media or shopping websites? The influence of eWOM on consumers' online purchase intentions
Ismail Erkan , Chris Evans
Journal of Marketing Communications 24 ( 6) 617 -632
308
2018
Surprise me with your ads! The impacts of guerrilla marketing in social media on brand image
Mehmet Gökerik , Ahmet Gürbüz , Ismail Erkan , Emmanuel Mogaji
Asia Pacific Journal of Marketing and Logistics 30 ( 5) 1222 -1238
110
2018
Understanding mobile users' information adoption behaviour: an extension of the information adoption model
Abdulaziz Elwalda , Ismail Erkan , Mushfiqur Rahman , Deniz Zeren
Journal of Enterprise Information Management 35 ( 6) 1789 -1811
6
2021
Z Kuşağının Sosyal Medyaya Yönelik Algılarının Metafor Analizi Yoluyla İncelenmesi
Seden Doğan , Ismail Erkan
Journal of Yaşar University 14 146 -155
15
2019
Mobile word of mouth in mobile messaging applications: an exploration of its antecedents and consequences
Ismail Erkan , Fulya Acikgoz , Abdulaziz Elwalda , Mushfiqur Rahman
International Journal of Business Information Systems 37 ( 1) 45 -62
3
2021
A reconceptualisation of the mobile continuance intention: social drivers' perspective
Abdulaziz Elwalda , Ismail Erkan , Fulya Acikgoz , Mushfiqur Rahman
International Journal of Technology Marketing 17 ( 2) 212 -238
2
2023
The influence of eWOM in social media on consumers’ purchase intentions: An extended approach to information adoption
Ismail Erkan , Chris Evans
Computers in human behavior 61 47 -55
1,766
2016
The Impacts of Electronic Word of Mouth in Social Media on Consumers' Purchase Intentions
Ismail Erkan , Chris Evans
Proceedings of the International Conference on Digital Marketing (ICODM2014) 9 -14
104
2014
What affects university image and students’ supportive attitudes: the 4Q Model
Ismail Erkan , Sevtap Unal , Fulya Acikgoz
Journal of Marketing for Higher Education 33 ( 2) 205 -222
15
2023
Sport marketing and social media strategies: A literature review and research agenda
Deniz Zeren , Ismail Erkan , Fulya Acikgoz
Sport marketing in a global environment 126 -141
11
2022
MARKALARIN SÜRDÜRÜLEBİLİR TÜKETİM FARKINDALIĞI OLUŞTURMALARINDA SOSYAL MEDYANIN ROLÜ: INSTAGRAM ÖRNEĞİ
Ismail Erkan
Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 28 ( 3) 170 -182
7
2019