33
2021
(Wo)men on top? Postfeminist contradictions in young women’s sexual narratives:

Alexandra S. Rome , Aliette Lambert
Marketing Theory 20 ( 4) 501 -525

2020
Identity relevant possessions

Matthew A. Hawkins , Alexandra S. Rome
Journal of Strategic Marketing 29 ( 3) 206 -226

1
2021
A 3D View of the Edinburgh Dominion Cinema within the UK cinema sector

David Marshall , Caroline Marchant , Alexandra Rome

2014
And...Action! Implementing Self-Directed Interview Research Designs

Matthew Hawkins , Alexandra Rome
8th Workshop on Interpretive Consumer Research

2015
Comment les touristes LGBT+ se cachent pour mieux voyager

Alexandra Rome , Jack Tillotson
The Conversation

2021
Stayin’alive? Reflections on navigating digital dependency

Aliette Lambert , Alexandra Rome , Francesca Fornari
Marketing Theory 24 ( 3) 359 -366

1
2024
The (maternal) abject consumer subject

Aliette Lambert , Alexandra Rome
Consumer Culture Theory Conference 2022

2022
Marketing Infidelity: The case of Ashley Madison

Alexandra Rome
Centrale de Cas et de Médias Pédagogiques

2020
Between the sheets: gendered neoliberalism, intimacy, and women’s sexual (consumption) practices

Aliette Lambert , Alexandra Rome
Macromarketing Annual Conference

2018
A revisiting of ‘The Personal is Political’: Modes of a feminist identification

Alexandra Rome , Susan Dunnett , Stephanie O'Donohoe
Elgar

2018
Practice Makes Perfect: Conceptualizing Identity Construction as a Practice

Matthew Hawkins , Alexandra Rome
Consumer Culture Theory Conference

2015
Rethinking feminist waves

Alexandra S Rome , Stephanie O’Donohoe , Susan Dunnett
Handbook of Research on Gender and Marketing 252 -272

2019
Cultural camouflage: How consumers perform concealment practices and blending techniques to insulate cultural membership

Alexandra S Rome , Jack S Tillotson , Florian Maurice
Journal of Marketing Management 38 ( 7-8) 605 -632

9
2022
The spirit of sauna: legitimating the Finnish place brand

Jack S Tillotson , Vito Tassiello , Alexandra S Rome , Katariina Helaniemi
Journal of Place Management and Development 14 ( 3) 262 -276

3
2021
The spirit of sauna

Jack S Tillotson , Vito Tassiello , Alexandra S Rome , Katariina Helaniemi
Emerald

2021