作者： S. Kothai
DOI:
关键词: Psychology 、 Microeconomics 、 Structural equation modeling 、 Decision model 、 Herding 、 Conceptual model 、 Actuarial science 、 Dominance (economics) 、 Ponzi scheme 、 Investment (macroeconomics) 、 Conceptual framework
摘要: This article explores the antecedents of behavioral and emotional factors: heuristic, prospect, herding, pleasure, arousal, dominance towards Investment Decision. The study also emphasizes influence sociodemographic in making a Ponzi scheme investment. All these empirical phenomena are discussed by explicating conceptual framework - “JAIKO Decision Model”. model is tested using structural equation modeling (SEM) as primary statistical technique. survey yielded 294 completed valid questionnaires. Furthermore, this role factors investment decision. results incorporate versatile insights parameters to explain decision schemes. Implications for investors policy makers addressed article, suggestions made future research.