作者: Willie Pietersen
DOI:
关键词: Management science 、 Experiential learning 、 Public relations 、 Competitive advantage 、 Competitor analysis 、 Learning organization 、 Situation analysis 、 Value proposition 、 Engineering 、 Sense and respond 、 Business ecosystem
摘要: ACKNOWLEDGMENTS. INTRODUCTION. The New Competitive Context. Winning in the Environment. Reinventing Strategy with Strategic Learning. Why This Book? Getting to Excelling. PART I WHAT EVERY ORGANIZATION NEEDS TO KNOW ABOUT STRATEGY. CHAPTER 1 Real Job of Strategy. What Is Strategy? Key Questions Must Answer for Us? Choice-Making Action. and Planning Are Different. Closing Doing/Excelling Gap. 2 Defining Advantage: How Much More Value Do You Deliver Than Your Competitors? Mind Stretching Elastic Band. GM s Race Bottom. Leadership through a Proposition. Proposition? Moment Truth. II APPLYING STRATEGIC LEARNING CREATE AN ADAPTIVE ENTERPRISE. 3 Learning: Four Steps, One Cycle. Have Robust Method? Were We Thinking? Theory Natural Selection. Complexity Theory. Learning Organizations. Mission. Five Killer Competencies. ve Learned from Deming. Building Capability Deliberate Practice. 4 Learn: Using Situation Analysis Generate Superior. Insights about External Environment Own Realities. Sense Respond Imperative. Analysis. Analyzing Customer Needs. Who Our Stakeholders They Matter? Competitors. Interpreting Industry Dynamics. Taking Broader View. Facing Pulling Together Battle Insights. Doing Great Analysis: Rules Success. 5 Focus: Clarifying Proposition Identifying Priorities. Making Choices. Parmenides Fallacy. versus Where Does Vision Fit In? Delivering Superior Profits. Three Bottom Lines. Girl Scouts Did It. Deciding Not Do. 6 Align: Mobilizing Entire Organization behind Leading Journey. Golden Successful Execution. Gaps. Business Ecosystem. Changing an Culture. Avoiding Values Trap. 7 Overcoming Resistance Change Driving Momentum. Dealing Sources Resistance. Lessons Sigmoid Curve. Curse Launching Second Maximize Participation. Short-Term Wins. Deal Directly Resisters. Set Shining Example. 8 Translating into Compelling Message. Leadership? Cathedral. Commander Intent. Leaders? Developing Power Storytelling. Need Repetition. 9 Execute: Implementing Experimenting Experimentation. Others. Mistakes. Experiential After-Action Review. 365 Days Year. III INTEGRATING STRATEGY AND LEADERSHIP. 10 Crisis. Successfully Unexpected. Way Out Readiness. Seizing Opportunities during Human Dimension. 11 Becoming Integrated Leader. Domains Leadership. Articulating Credo. Quest Self-Knowledge. Lifeline Exercise. Applying Yourself. CONCLUSION. Cs: Choices, Clarity, Change, Courage, Compassion. Cs. APPENDIX. NOTES. INDEX.