Exploring the Field of Business Model Innovation: New Theoretical Perspectives

摘要: Presenting a broad literature review of scholarly work in the area Business Model Innovation, this book analyses 50 management theories context BMI to yield valuable new insights. Research on is still its infancy and has so far proved be more than just sub-discipline strategy or innovation research. Exploring field Innovation demonstrates importance discipline as specialized research offers understandings important subject. It presents ‘grand theories’ that will help researchers approach through different angle describes business models phenomena, enabling readers understand their patterns mechanisms. Reviewing most academic subject over last 15 years, authors aim open up debate inspire look at phenomenon from angles.