Reaching forest owners through their social networks in timber sales
作者： Katri Korhonen , Teppo Hujala , Mikko Kurttila
DOI: 10.1080/02827581.2011.631935
关键词: Forestry 、 Business 、 Agricultural science 、 Mail questionnaire 、 Social network analysis (criminology) 、 Network structure 、 Forest management 、 Network data
摘要: Abstract This study maps forest owners’ communication relationships in timber sales Finland. The applies the concept of structural equivalence from social network analysis. aim is to recognise existing channels that owners have during their be better able reach different owners. egocentric data were collected Finnish via a mail questionnaire (n=1244, response rate 59.7%). After multiple imputation incomplete data, 753 respondents included most typical structures identified through TwoStep Cluster Analysis, yielding non-committed Forest Management Association (FMA)-members (34%), independent traders (27%), relationship builders (24%) and FMA-partners (15%). an exclusive connection with FMA, whereas connections are directed towards buyer. It essential for both FMAs buying co...
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