An integrated service recovery system (ISRS)

作者: María Leticia Santos‐Vijande , Ana María Díaz‐Martín , Leticia Suárez‐Álvarez , Ana Belén del Río‐Lanza

DOI: 10.1108/03090561311306994

关键词: Service (economics)MarketingOrder (exchange)Service recoveryEmpirical evidenceWork (electrical)Construct (philosophy)Test (assessment)Causal modelBusiness

摘要: Purpose–Appropriate management of service failures involves a complex organizational response that allows an effective internal and external recovery, learn from mistakes and …

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