Neuro-response stimulus and stimulus attribute resonance estimator

作者: Robert T. Knight , Anantha Pradeep , Ramachandran Gurumoorthy

DOI:

关键词: ElectrooculographySpeech recognitionElectroencephalographyEstimatorSecond-order stimulusEye trackingSkin conductanceEvent-related potentialStimulus (physiology)Psychology

摘要: A system determines neuro-response stimulus and attribute resonance. Stimulus material attributes such as communication, concept, experience, message, images, audio, pricing, packaging are evaluated using data collected with mechanisms Event Related Potential (ERP), Electroencephalography (EEG), Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eye tracking, facial emotion encoding. Neuro-response is analyzed to determine