作者: Robert T. Knight , Anantha Pradeep , Ramachandran Gurumoorthy
DOI:
关键词: Electrooculography 、 Speech recognition 、 Electroencephalography 、 Estimator 、 Second-order stimulus 、 Eye tracking 、 Skin conductance 、 Event-related potential 、 Stimulus (physiology) 、 Psychology
摘要: A system determines neuro-response stimulus and attribute resonance. Stimulus material attributes such as communication, concept, experience, message, images, audio, pricing, packaging are evaluated using data collected with mechanisms Event Related Potential (ERP), Electroencephalography (EEG), Galvanic Skin Response (GSR), Electrocardiograms (EKG), Electrooculography (EOG), eye tracking, facial emotion encoding. Neuro-response is analyzed to determine