System and method for managing content consumption using a content licensing platform

作者: Rodrigo Dario Madriz Ottolina

DOI:

关键词: InvoiceVariable pricingDatabase transactionBusinessValue (economics)Content managementContent (Freudian dream analysis)AdvertisingAsset (computer security)Consumption (economics)

摘要: A centralized content management system is provided. The may balance interests among creators, owners, advertisers, consumers, and/or others in a transaction chain. Media, advertising, or other types of have licensing platform embedded therein. enable clearinghouse to automatically monitor consumption various content. Accordingly, the use monitored information pay owners consumed media content, invoice sponsors advertising build consumer profiles, things. Furthermore, asset value be maximized throughout chain, as creators establish prices for their advertisers compete ad-insertion, and consumers desired price using variable pricing scheme.

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