Correlates of Health-Related Social Media Use Among Adults

作者: Rosemary Thackeray , Benjamin T Crookston , Joshua H West

DOI: 10.2196/JMIR.2297

关键词: NursingOddsFamily medicineLogistic regressionThe InternetOdds ratioTelemedicineMedicineSocial mediaMEDLINEHealth care

摘要: Background: Sixty percent of Internet users report using the to look for health information. Social media sites are emerging as a potential source online However, little is known about how people use social such purposes. Objectives: The purpose this study was two-fold: (1) establish frequency various types health-seeking behaviors, and (2) identify correlates 2 health-related activities, networking (SNS) activities consulting user-generated content answers care providers, facilities, or medical treatment. Methods: consisted telephone survey 1745 adults who reported going Four subscales were created measure resources SNS activities; rankings reviews doctors, hospitals drugs treatments; (3) posting review treatments, (4) comment question issues on media. Univariate multivariate logistic regression analyses performed. Results: Respondents consulted (41.15%), used (31.58%), posted (9.91%), comment, question, information (15.19%). with chronic disease nearly twice likely consult (odds ratio [OR] 2.09, 95% CI 1.66-2.63, P <.001). Lower odds associated less formal education (OR 0.49, 0.37-0.65, <.001) being male 0.71, 0.57-0.87, higher incomes 1.5 times 1.49, 0.10-2.24, =.05), than respondents regular provider 2.05, 1.52-2.78, <.001), living in an urban/suburban location 1.61, 1.17-2.22, Older 0.96, 0.95-0.97, males 0.70, 0.56-0.87, whereas had likelihood 1.89, 1.43-2.52, Conclusions: People seeking individuals more consume they contribute dialog. inherent value “social” not captured seeking. provider, disease, those younger age groups activities. [J Med Res 2013;15(1):e21]

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