Health tourism: definition focused on the Swiss market and conceptualisation of health(i)ness

作者: Susanne Hofer , Franziska Honegger , Jonas Hubeli

DOI: 10.1108/14777261211211098

关键词: MarketingInternational healthHealth promotionHealth educationHRHISHealth careTourismGrounded theoryHealth policyMedicine

摘要: … health tourism is embedded into health care and tourism, and show potential within the market for the healthy. It provides information to members of the tourism and health care market. …

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