Exporting Australian higher education: future strategies in a maturing market

作者: Tim Mazzarol , Peter Hosie

DOI: 10.1108/09684889610108039

关键词: Education policyBusiness educationEducation economicsComparative educationHigher educationInternational educationEconomics educationVocational educationBusinessEconomic growth

摘要: Examines the current situation facing Australian higher education institutions engaged in export of their services. Considers trends world market for international services, as well and future developments system. Recent research evidence suggests that is reaching maturity. Contends Australia’s sector, especially area education, requires greater differentiation more careful marketing order to deal with this trend. Outlines some suggestions appropriate strategies sector.

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