Strategic CSR Communication
作者： Mette Morsing , Suzanne C. Beckmann
DOI:
关键词: Face (sociological concept) 、 Business 、 Knowledge management 、 Variety (cybernetics) 、 Public relations 、 Social responsibility 、 Corporate social responsibility 、 Key issues 、 Stakeholder
摘要: … Corporate Social Responsibility (CSR) activities and to communicate about such efforts. Driven by such an energetic demand, CSR … better about corporate CSR activities. Yet, strategic …
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