Social marketing of condoms is great, but we need more free condoms.

作者: Deborah A Cohen , Thomas A Farley

DOI: 10.1016/S0140-6736(04)16611-7

关键词: Sexually transmitted diseasePublic healthDeveloping countryHiv transmissionCondomSocial marketingFamily planningAdvertisingHiv epidemicMedicine

摘要: The social-marketing condom campaign Three Amigos is a welcome advance in the effort to popularise use. On basis of success other campaigns advertise condoms likely boost However no matter how enthusiastically we they cannot be used for protection if are not available. greatest obstacle prevention HIV transmission many parts world that there simply enough around. Condoms so effective at preventing spread sexually transmitted disease were consistently would mere trickle rather than deluge it is. When 90–95% effectiveness exceeds vaccines including cholera (66%) influenza (70–90%) and varicella (70–90%). In an epidemic wiping out entire generations some countries should give first priority ensuring everyone who needs has one. (excerpt)

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