The sustainability of B2B e-marketplaces: Ownership structure, market competition, and prior buyer-seller connections
作者： Kexin Zhao , Mu Xia , Michael J. Shaw , Chandrasekar Subramaniam
DOI: 10.1016/J.DSS.2009.01.005
关键词: Sustainability 、 Oligopsony 、 Industrial organization 、 Non-cooperative game 、 Market structure 、 Economics 、 Business-to-business 、 Oligopoly 、 Open market operation 、 Extended enterprise
摘要: B2B e-marketplaces alter the structure of buyer-seller trading networks. To study network-level structural changes caused by emergence e-marketplaces, we develop a multiple-player noncooperative game, where rational firms select optimal interfirm connections and network is endogenously formed evolved. We examine conditions under which both neutral biased e-markets will sustain, when previous exist. test our model in oligopoly market oligopsony market. Our analysis explains how ownership structures competition interact with each other to affect e-market sustainability. also identify critical factors for sustainable their social welfare implications.
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