Service Quality Management in Hospitality, Tourism, and Leisure

作者： Jay Kandampully , Beverley Sparks , Connie Mok

DOI:

关键词: Service design 、 Public relations 、 Hospitality industry 、 Service product management 、 Marketing 、 Hospitality 、 Business 、 Service (economics) 、 Service system 、 Service delivery framework 、 Service quality

摘要: … of "Service Loyalty" earned him the prestigious "Literati Award" … , has helped him to better synthesize theory and practice. … Programme for Renfrewshire Enterprise, an initiative that …