作者: Marcel Bogers , Marcel Bogers , Trine Heinemann
DOI:
关键词: Business model 、 Social psychology 、 Public relations 、 Psychology 、 Humor research 、 Innovation process 、 Laughter 、 Construct (philosophy) 、 Conversation analysis 、 Process (engineering)
摘要: In this paper we present a case study of how humor is employed at the micro-level collaborative innovation processes. Based on data from workshops in which participants work together to construct new business models for particular company, employ method Conversation Analysis find that (laughter) may be an important condition acceptance proposals interactional A finding company-internal representatives’ use differs company-external terms their orientation having different rights and responsibilities process.