Method and system for tracking interaction and view information for online advertising

作者: Christopher M. Putnam , Joseph T. Apprendi

DOI:

关键词: Static web pageWorld Wide WebContextual advertisingPage viewWeb pageIdentifierSame-origin policyOnline advertisingUnit (housing)Computer science

摘要: An advertising unit is intended for display on a web page. The has size and position relative to other objects within the identifier associated with an instance of displayed page generated. Upon receiving indication that been loaded in browser, engagement tracking module identifies based unit, page, tracks data regarding by user browser.

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