Breaking Through the Noise: Presidential Leadership, Public Opinion, and the News Media

摘要: Modern presidents engage in public leadership through national television addresses, routine speechmaking, and by speaking to local audiences. With these strategies, tend influence the media's agenda. In fact, presidential of news media provides an important avenue for indirect public, president's ultimate target audience. Although frequently left out sophisticated treatments presidency, are directly incorporated into this book's theoretical approach analysis. The authors find that when expresses real concern about issue, such as high unemployment, president tends be responsive. But gives attention issue which does not have a preexisting interest, he can expect, media, opinion. Eshbaugh-Soha Peake offer key insights on likely their greatest successes demonstrate indeed "break noise" coverage lead