Electronic capture of promotions
作者： Barry Pon , David McClanahan , David Vergeyle
DOI:
关键词: Advertising 、 Interface (computing) 、 Product (business) 、 Aisle 、 Business 、 Directory 、 Promotion (rank) 、 Identification (information) 、 Section (typography) 、 Marketing
摘要: Promotional content is electronically displayed on section directories placed throughout a store. A consumer captures one of the promotions by providing identification or other input at interface device located in corresponding to directory which displays promotion. The then associated with This association integrated store's point-of-sale (POS) systems, such that when presents product promotion for purchase POS, POS applies (e.g. discount) sale. In aspect, within an aisle.
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