ALGORITMA FP-GROWTH UNTUK MENGANALISA POLA PEMBELIAN OLEH-OLEH

作者: Yola Permata Bunda

DOI: 10.30606/RJOCS.V6I1.1970

关键词: InvoiceAssociation rule learningTest (assessment)Consumer behaviourProduct (business)AdvertisingConfidence valueValue (economics)Business

摘要: Ummi Aufa Judge Center is one of the companies that provide typical souvenirs West Sumatra. Visitors who come are guests from outside Sumatra, time given guide for shopping very limited, and placement goods in store not accordance with consumer behavior buying simultaneously time. This study aims to increase sales at By-By Hakim. The data be processed this taken invoice transaction. Data by Association Rule  method using FP-Growth Algorithm, testing results done applications have been designed MySQL PHP programming language. test obtained s products purchased time, ie if you buy 250g Yellow Whisk, then Sj. Balado Redah 250gr 20% support value Confidence 100%, Ganepo 250gr, Red 100% value, Krk. Small Kaliang 100%. From can seen application mining Algorithm used analyze patterns, a recommendation layout product on preparation rack. So often placed adjacent

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