作者: Jeong Eun Sim , Kwangtae Park , Geun wan Park , Bowon Kim
DOI: 10.1504/IJSOM.2016.10000262
关键词: Social psychology 、 Survey data collection 、 Affect (psychology) 、 Marketing 、 Flexibility (personality) 、 Supplier relationship management 、 Supply chain management 、 Solidarity 、 Formality 、 Small and medium-sized enterprises 、 Business
摘要: We examine how experience and contract affect firm performance relational norms in the small medium enterprise (SME) buyer supplier relationship. Analysing survey data from 192 buyers suppliers fire industry Korea, we derive analysis results as follows. As a experience, trust positively affects both such solidarity flexibility well perceived performance, whereas conflict, another negatively without any significant effect on norms. Although contractual formality has no it solidarity. While direct positive effects norms, also mediates relationship between In sum, turns out to be most factor that not only short-term but long-term by affecting conflict will further discuss managerial implications of these outcomes detail.