Exploring the direct and indirect effects of CSR on organizational commitment: The mediating role of corporate culture

作者: IpKin Anthony Wong , Jennifer Hong Gao

DOI: 10.1108/IJCHM-05-2013-0225

关键词: Corporate communicationBusinessOrganizational cultureHospitality industryCustomer relationship managementHuman resource managementMarketingCorporate social responsibilityOrganizational commitmentStakeholder

摘要: … of organization practices and values and gives shape to … of the corporate culture would lead to organizational commitment to … This is because in a Confucian society such as China, good …

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