作者: Amy J. Hillman , Gerald D. Keim
DOI: 10.1002/1097-0266(200101)22:2<125::AID-SMJ150>3.0.CO;2-H
关键词: Marketing 、 Stakeholder theory 、 Shareholder value 、 Shareholder 、 Added value 、 Stakeholder management 、 Economics 、 Stakeholder analysis 、 Business value 、 Market value added
摘要: We test the relationship between shareholder value, stakeholder management, and social issue participation. Building better relations with primary stakeholders like employees, customers, suppliers, communities could lead to increased wealth by helping firms develop intangible, valuable assets which can be sources of competitive advantage. On other hand, using corporate resources for issues not related may create value shareholders. these propositions data from S&P 500 find evidence that management leads improved while participation is negatively associated value. Copyright © 2001 John Wiley & Sons, Ltd.