A multi-component approach to conceptualizing the reputation of the mining industry from a stakeholder perspective

作者: Kamila Svobodova , Jiri Vojar , Mohan Yellishetty , Kristina Janeckova Molnarova

DOI: 10.1016/J.RESOURPOL.2020.101724

关键词: StakeholderMarketingReputationBusinessPerspective (graphical)Sample (statistics)Economic sectorSnowball samplingPerceptionStakeholder engagement

摘要: Abstract There is a dichotomy in the perception of mining enterprises. On one hand, world's most important economic sectors. other real or perceived impacts operations raise concerns among stakeholders and contribute to unfavourable reputation industries. Our study has endeavoured identify factors formation face stakeholders. basis an on-line survey focused on four target stakeholder groups Australia, we have examined hypothesized multi-criterion assessment framework industry these groups. Using stratified random recruitment strategy snowball sampling, collected sample 330 participants. findings identified: (i) needs expectations about aspects activities that are as problematic; (ii) importance type information sources followed by when shaping their opinion mining; (iii) prevalence environmental visual over concerns, which been confirmed various In this study, highlight complexity relationships between personal attitudes build reputation, reputations cannot be managed separately for each group

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