The Impact of Added Cultural Distance and Cultural Diversity on International Expansion Patterns: A Penrosean Perspective
作者： Thomas Hutzschenreuter , Johannes C. Voll , Alain Verbeke
DOI: 10.1111/J.1467-6486.2010.00966.X
关键词: Variety (cybernetics) 、 Cultural diversity 、 German 、 Affect (psychology) 、 Economic geography 、 Business 、 Perspective (graphical) 、 Multinational corporation 、 Subsidiary 、 Environmental resource management 、 Set (psychology)
摘要: … The location selection for specific value-chain activities is an important decision in MNEs and past research has suggested a ‘smile of value creation’ (Mudambi, 2008) in particular …
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