Evaluating page content to determine user interest

摘要: The disclosure is directed to approaches for combining server-side decisions based on user attributes and/or demographics with client-side expressed or implied interests determined the contents of a web page being visited by user. A server responsive an occurrence operation client device at page. Processing steps determine particular executable content send (e.g., where in response operation). rendered aforementioned content. Server-side processing receives messages that are emitted conditionally, event. An event log message comprises portion page, such as string, indicating implying interest. targeted advertisement presented