Chinese tourists’ motivations of visiting a highly volatile destination: a means-end approach

作者: Jun Wen , Songshan (Sam) Huang

DOI: 10.1080/02508281.2019.1637078

关键词:

摘要: This study examines Chinese outbound tourists’ motivations of visiting Israel, as a highly volatile destination. Employing means-end theory and its associated laddering technique, the identif...

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