A Lean Design Methodology for Business Models and Its Application to IoT Business Model Development

作者: Masahiro Ide , Yukio Amagai , Mikio Aoyama , Yasuhiro Kikushima

DOI: 10.1109/AGILE.2015.8

关键词:

摘要: We propose a lean design methodology for business models, which repeatedly business-model hypotheses in researching manner, moreover, with corporate businesses can create new value utilizing IT. Both analyzing that IT creates, and designing models provide the will be possible. applied proposed method onto IoT sensing technology GPS, evaluated its effectiveness.

参考文章(6)
Henning Kagermann, Mark W. Johnson, Clayton M. Christensen, Reinventing Your Business Model Harvard Business Review. ,vol. 86, ,(2008)
John M. Jordan, Henning Kagermann, Hubert Oesterle, IT-Driven Business Models ,(2010)
Tim Brown, Barry Katz, Change by Design Journal of Product Innovation Management. ,vol. 28, pp. 381- 383 ,(2011) , 10.1111/J.1540-5885.2011.00806.X
Masahiro Ide, Mikio Aoyama, Tomoko Kishida, Yasuhiro Kikushima, An IT-driven business model design methodology and its evaluation business process management. pp. 1- 10 ,(2014) , 10.1109/REBPM.2014.6890729
Eric Ries, The Lean Startup ,(2011)
Yves Pigneur, Alexander Osterwalder, Business Model Generation ,(2010)