What is the Value of a Name? Conspicuous Consumption and House Prices
作者： Swarn Chatterjee , Velma Zahirovic-Herbert
DOI: 10.1080/10835547.2011.12091294
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摘要: This is the first study to lend empirical support anecdotal media reports that indicate real property buyers pay price premiums based on names. Using a standard hedonic model, we explore effects of names include terms "country" and "country club" within neighborhood. Buyers assign premium 4.2% for term an additional 5.1% in name. Wealthier tend be leaders paying this premium, although are less willing these during recessionary times.
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