Cognitive processes in choice and decision behavior

摘要: Abstract : Recent years have been important changes in research behavioral decision theory terms of a shift from reliance on economic and statistical models to an emphasis concepts drawn cognitive psychology. This report constitutes the proceedings conference held June 22-24, 1978, for purpose exploring reasons why come about discussing future directions which they point. The contains preface, 14 original chapters, reprint, each authored by various people as indicated separately contribution, three broad themes are woven throughout discussions how limitations processes affect choice behavior. Some chapters focus fruitful ways enlarge range paradigms studied, others provide examples richer psychological theories understanding behavior, few explore mathematical manner reflect rather than considerations.