Warm-glow versus cold-prickle: a further experimental study of framing effects on free-riding

摘要: Abstract This paper examines the effects of positive and negative framing on cooperation in voluntary public goods provision experiments which subjects have different value orientations. The major finding this experiment is that while there a significant difference between two conditions terms overall contribution rates, no for some subjects. In particular, data strongly suggest has most salient effect who individualistic orientation, whereas rather insignificant cooperative orientation. suggests at least group, behavioral asymmetry warm-glow doing something good cold-prickle bad may not be as previous study Andreoni (1995) .