How can employees engage customers?: Application of social penetration theory to the full-service restaurant industry by gender

作者: Jinsoo Hwang , Heesup Han , Seongseop Kim

DOI: 10.1108/IJCHM-03-2014-0154

关键词:

摘要: Purpose – The purpose of this study is to understand how to engage customers socially in the full-service restaurant industry. More specifically, based on the existing theoretical …

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