Stackelberg game-theoretic model for optimizing advertising, pricing and inventory policies in vendor managed inventory (VMI) production supply chains
作者： Yugang Yu , George Q. Huang , Liang Liang
DOI: 10.1016/J.CIE.2008.12.003
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摘要: … Stackelberg game is used in this paper to address the question … Section 3 develops our general Stackelberg model and … of the different characteristics of the markets, and the different …
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