The cognitive and affective components of political attitudes: Measuring the determinants of candidate evaluations

摘要: Past research suggests that beliefs and emotions operate as partially distinct determinants of political attitudes. In addition, while positive negative about a object are bipolar in structure, have been demonstrated to be relatively independent. this past research, assessed with different measures. Yet current models survey responding suggest responses items often influenced by the manner which researcher poses questions. As such, it is not clear whether uniqueness these belief emotion measures reflects bona fide difference between two underlying constructs, or merely an artifactual induced differing methods measurement. study, shown unique predictors candidate evaluation even when employing corresponding The independence emotion, however, only arises dichotomous measure. When ordinal measures, contain substantial component bipolarity. theoretical implications findings discussed.