An emerging template of CSR in Switzerland

作者: Stéphanie Looser , Walter Wehrmeyer

DOI: 10.22495/COCV12I3C5P6

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摘要: This paper investigates current Corporate Social Responsibility (CSR) practices of Swiss Small and Medium-sized Enterprises (SMEs) with the aim to aggregate an underlying SME business model as value driver CSR. To analyse these patterns this study conducted 30 interviews. A two -step Delphi process challenged results enabled aggregation visualisation – L’EPOQuE emerging template Overall, there is a strong emphasis on ownership, or be precise, ownership-within-tradition. Family/middle class capitalism political/historical background Switzerland are deciding well, whereas size capacities astonishingly seem matter less. generated some testable hypothesis, e.g., how will received in particular settings which it “exported”. Further, SMEs turned out genuine “social enterprises” so that relevance planning” needs questioned, certainly novel idea Switzerland. challenges primacy formal management systems support CSR companies, especially SMEs, addresses critical moments at nexus between small businesses, society, state might adjusted.

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