Domesticating Barbie: An Archaeology of Barbie Material Culture and Domestic Ideology

作者: Marlys Pearson , Paul R. Mullins

DOI: 10.1023/A:1022846525113

关键词:

摘要: A systematic examination of Barbie fashions, accessories, and playsets produced since 1959 reveals several distinct phases in the domestic symbolism associated with Barbie. Today, grocery shops, cleans house, cares for her young siblings, assumes careers which fill nurturing protective roles like those championed traditional ideology. Yet late 1950s, was conceived marketed as a single career girl who did not do “rough housework.” This paper examines range clothing accessories alongside mechanism to trace changes Barbie's image over nearly 40 years.

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