摘要: Previous research found that tourism is a subject commonly discussed in seniors’ online communities. The present study aimed to explore tourism-related contents these communities and discover specific age-related themes. applied an ethnography (Netnography) approach, was based on full year’s data from 14 leading final database included 3,425 posts. Contents were divided into three main categories: ‘Practical information exchange’, ‘Search for contacts’, ‘Travel stories’. Specific themes referred retirement, tours, health insurance concerns, special rates elders. Results indicate serve as resource older adults’ both before after traveling. Dedicated seniors, they also provide sphere expressing issues, which are probably less other forums.
ci-journal.net参考文章(0)