Analysis of TV, advertising and other behavioral determinants of overweight and obesity in childhood

摘要: Worldwide obesity has reached the proportion of an epidemic. A well-established fact is that nowadays many low-and middle-income countries are facing a "double burden" disease, dealing with under-nutrition on one side, and other experiencing rapid rise in non-communicable disease risk factors such as overweight, particularly urban settings. Behavioral components strongly influencing spread development, especially when considering TV advertising. There is, therefore, need multi-cultural cross-cultural research, order to gain full understanding association between different factors, scenarios, providing best evidence decision makers, grounding prevention evidence-based strategies rather than focusing single without recognition their mutual influence.