Developing an index for online customer satisfaction: Adaptation of American Customer Satisfaction Index

作者: S HSU

DOI: 10.1016/J.ESWA.2007.06.036

关键词:

摘要: … new index for measuring electronic-customer satisfaction index (e-CSI) is required. This study attempts to propose an e-CSI for online environments by adapting the original CSI model. …

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