A Large Cross-Sectional Survey Investigating the Knowledge of Cervical Cancer Risk Aetiology and the Predictors of the Adherence to Cervical Cancer Screening Related to Mass Media Campaign

摘要: Objectives. The aims of this study were to compare the characteristics women who got a Pap-test during mass media campaign, carried out in an Italian region by broadcasts advertising, and two years later identify determinants knowledge cervical cancer etiology adherence campaign. Methods. A cross-sectional survey was through self-administered questionnaire. Results. total 8570 randomly selected surveyed, 823 these had campaign period 7747 later. Higher educational level, being not married, living urban areas main independent associated with higher level etiology, although previous treatment following Pap smear abnormality strongest predictor (OR = 2.88; 95% CI: 2.43–3.41). During more frequently as consequence 8.28; CI; 5.51–12.45). Conclusions. Mass is useful tool foster screening compliance; however, its short-term effect suggests repeating it regularly.