What the zoo should ask: The visitor perspective on pro-wildlife behavior attributes

摘要: Abstract  Zoos have some choice about which pro-wildlife behaviors to ask their visitors do, but with this freedom comes the difficult task of choosing that are appropriate, effective, and do not affect visitors’ experiences. This paper presents attributes emerged from self-completed questionnaires administered 114 zoo visitors. Questions sought elicit felt should be considered in behavior selection process. The results say should: an on-site option; new, or if known, include new learning underpins why they needed; easy do; a clear link between how it helps wildlife. Respondents also made comments specific as well requested. We suggest perspectives incorporated into zoos, we propose these findings may relevant beyond zoos.