Integrating mission and strategy for nonprofit organizations

摘要: Today's nonprofit organizations face an environment characterized by higher levels of competition for funding, clients and audiences, talent, recognition. In addition, they confront greater pressures from donors, government, the public to demonstrate efficiency, effectiveness, sustainability, accountability, while intense social needs problems, as well desire growth, drive them expand their programs activities. Collectively, these challenges go heart fundamental issues mission strategy. Integrating Mission Strategy Nonprofit Organizations applies adapts core body general management knowledge about mission, strategy, execution help leaders deal with special face. It strives draw on this in a way that does not dilute or oversimplify, at same time recognizes unique features voluntary sector. James A. Phills develops action-oriented framework combines rigorous analysis practical challenge change. addition helping think through important decisions make concrete choices, book also provides shared language discipline can serve basis more productive discussions between individuals who lead nonprofits, business executives boards, philanthropists support programs. This last objective is critical, because too often board members complain can't reap benefits expertise supporters, funders, volunteers suggests result inability speak common understanding key concepts, such competition, vision.