Fieldwork Monitoring in Telephone Surveys

摘要: In Germany, the telephone as a mode is still most commonly used for collecting quantitative data in empirical market and social research (e.g. www.adm-ev.de ). Although number of problems – such declining response rates Curtin et al. 2005) constantly changing telecommunications make it necessary to try out new access routes online surveys), although these are increasingly being used, there lack methods generating samples representative surveys (Faas 2003, Couper Coutts 2006, AAPOR 2010). While quick inexpensive instrument (for example, questioning members an panel), randomly generated play important role low-cost, population-based surveys.