作者: A. J. Rothman , M. T. Kiviniemi
DOI: 10.1093/OXFORDJOURNALS.JNCIMONOGRAPHS.A024207
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摘要: The communication of risk information is a fundamental aspect nearly all health promotion interventions. However, no consensus exists regarding the most effective way to provide people with information. We will review and evaluate relative merits two approaches communication. One approach relies on presentation numerical probability problem occurring, whereas other about antecedents consequences problem. Because have considerable difficulty understanding using quantitative information, effectiveness interventions that rely solely has been limited. Interventions broader informational context in which think had greater success systematically influencing perceptions personal but several important limitations. before any final conclusions can be drawn different strategies, investigators must agree specific criteria should used identify an intervention. [Monogr Natl Cancer Inst 1999;25:44‐51]