Digital innovation strategy: A framework for diagnosing and improving digital product and service innovation
作者： Daniel Nylén , Jonny Holmström
DOI: 10.1016/J.BUSHOR.2014.09.001
关键词:
摘要: … digital products and services evoke engagement. When seeking a way to create digital products … that can make the experience of their digital products and services meaningful to users (…
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