American Business, 1920-2000: How It Worked

作者: Thomas K. McCraw

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摘要: Contents: Introduction The 1920s: Motor Vehicles and Modern Management Overview: Financial System 1930s: Depression, Consumers, the Case of Procter Gamble Women in Business New Deal World War II, 1933-1945: Regulation Decentralisation African Americans Toward a Peak Prosperity, 1945-1973: RCA Colour TV Industrial Chemicals Pharmaceuticals 1973-2000: Slower Economic Growth, Franchising McDonald's Computers, Silicon Valley, Internet Themes an Era: 1920-2000.

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