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Kuluttajien suhtautuminen elintarvikkeiden hintoihin
作者: Eliisa Lehtinen
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helsinki.fi
本地加速
helsinki.fi
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helsinki.fi
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参考文章
(43)
1.
Mai Anttila,
Price image versus price reality: Objective and subjective determinants of consumer price perception
,(1979)
2.
Mai Anttila,
Consumer price perception and preferences : a reference price model of brand evaluation and a conjoint analysis of price utility structures
Helsinki School of Economics and Business Administration.
,(1990)
3.
Kent B. Monroe, Marielza Martins,
Perceived price fairness: A new look at an old construct
ACR North American Advances.
,vol. 21, pp. 75- 78 ,(1994)
4.
Handelshögskolan i Stockholm. Ekonomiska forskningsinstitutet, Harry Nyström,
Retail pricing : An integrated economic and psychological approach
Economic Research Institute at the Stockholm School of Economics.
,(1970)
5.
Niina Hautala,
Hintakäsitykset funktionaalisista elintarvikkeista ja euron käyttöönoton vaikutus
Helsingfors universitet.
,(2002)
6.
Jerry C. Olson, J. Paul Peter,
Consumer Behavior and Marketing Strategy
,(1990)
7.
B. Traill, W. B. Traill, E. Pitts,
Structural changes in the European food industry: consequences for competitiveness.
Blackie Academic & Professional.
pp. 35- 57 ,(1997)
8.
V Kumar, Marvin Hurley, Kiran Karande, Werner J Reinartz,
The impact of internal and external reference prices on brand choice: The moderating role of contextual variables
Journal of Retailing.
,vol. 74, pp. 401- 426 ,(1998) ,
10.1016/S0022-4359(99)80102-X
9.
Gurumurthy Kalyanaram, Russell S. Winer,
Empirical Generalizations from Reference Price Research
Marketing Science.
,vol. 14, pp. 161- 169 ,(1995) ,
10.1287/MKSC.14.3.G161
10.
K. B. Monroe, A. Y. Lee,
Remembering versus knowing: Issues in buyers’ processing of price information
Journal of the Academy of Marketing Science.
,vol. 27, pp. 207- 225 ,(1999) ,
10.1177/0092070399272006
来源期刊
Helsingfors universitet
2003 年,
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