Beyond business as usual: how (and why) the habit discontinuity hypothesis can inform SME engagement in environmental sustainability practices

摘要: ABSTRACTA lack of small and medium enterprise (SME) engagement in environmental practices has caused stakeholders to advocate several different approaches encourage organisational change. While program investment research been dedicated developing implementing external drivers, at least two internal factors have not given sufficient attention when it comes the uptake initiatives among SMEs. These are: strength embedded habits routines, whether or a business is indeed ready embrace We take these into account show how habit discontinuity approach with an emphasis on timing may foster greater Alternatives limitations are considered conceptual framework introduced guide future interventions.