The Digital Economy: Promise and Peril in the Age of Networked Intelligence

作者: Don Tapscott

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摘要: In this eagerly awaited follow-up to his best-selling Paradigm Shift, global IT expert Don Tapscott answers the one question that burns on mind of every forward-looking executive and manager: What does new technology mean me my business? clear, jargon-free English, using actual examples leading-edge organizations who are successfully riding wave, reveals how business strategies transforming not only processes but also way products services created marketed, structure goals enterprise, dynamics competition, all rules for success. But remarkable journey doesn't end there. The Digital Economy takes you epicenter a convergence computing, telecommunications, entertainment. From Wal-Mart's electronically linked purchasing systems Sun Microsystem's desktop university Chase Manhattan Bank's consumer video kiosks, beyond, it discloses results-hungry moving past simple reengineering complete IT-enabled transformation corporation. tackles dark side information highway - first frank, balanced, comprehensive look at perils revolution underway business, society, individual. With book opens an international debate role in transition economy society based fairness, justice, democracy.

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